Startup Basics
Two Weeks to Startup: Day 2. Research Your Business Idea
Share Carving out a niche in the marketplace is crucial to survival. Here’s how to evaluate your chances of success. Many people have great ideas, but their businesses flounder in the marketplace because there really isn&...
Two Weeks to Startup: Day 1. Finding the Right Fit
Share If you’re really serious about starting a business, our daily guide will help turn your vision into a reality. Begin a soul-searching process to determine which business is right for you. You’ll definitely hav...
10 Hot Startup Sectors for New Business Ideas in 2012
Share In his inauguration speech, President Obama paid homage to entrepreneurs. The path to greatness, he rhapsodized, has been paved by “the risk-takers, the doers, the makers of things–some celebrated but more oft...
Facebook Pages vs Facebook Groups: What’s the Difference?
Share “Should I create a group or launch a Page?” It’s the eternal question that gets asked as often as, “What is Twitter?” at introductory social media training classes. Ever since Facebook launched their Pages produ...
How to Decide if Entrepreneurship is Right for You
Share Adapted from the upcoming book THE WALL STREET JOURNAL COMPLETE SMALL BUSINESS GUIDEBOOK by Colleen DeBaise (Three Rivers Press, Dec. 29, 2009). Starting a business is a lot like becoming a parent. Not only do you have to...
How To Find a Great Start-Up Idea
Share Most people believe that the first step to starting a new company is to have a great idea. Back in business school, there were countless “idea brainstorming” sessions where groups of students would try to come up with...
