Sales & Marketing
Vershina Trade and Entertainment Centre
Share At just over a year old, the Vershina Trade and Entertainment Centre, designed by Rotterdam-based Erick van Egeraat, is not much older than its home city of Surgut, which sprung up out of the then-USSR’s harsh Siberian ...
March 2012 Sales: What the Headlines Don’t Tell You
A February and March packed with auto shows and new-car reveals kept us from our usual posting schedule. We’re back now, and have rolled February trends into the analysis below. The collective mainstream reporting on auto sal...
How to Turn Facebook Fans into Paying Customers
Share While having hundreds or thousands of people liking your brand on Facebook can be great, business owners often want to know how to convert those fans into paying customers. Entrepreneur Magazine writer Mikal Belicove sa...
Five Myths About Social Media
Share So you haven’t taken the plunge into the fast-paced, confusing world of social media. Or maybe you have dipped your toes in the water and then wondered what all the fuss is about. Either way, you might be thinking soc...
What You Need to Know Before Advertising on Facebook
Share Advertising on Facebook can be a useful way for many companies to land new customers and increase sales. But don’t even think about advertising on the big social media site without having a plan in place first, ...
Still Stumped by Social Media? Google Wants to Help Figure Out What’s Working
Share If you’ve been wading through the sea of tools that claim to measure exactly how your social mediacampaigns are benefitting your business’s bottom line, Google is betting it has the solution you’ve be...
